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Ship layer

From draft to live, in two clicks.

Create interactive widgets and native AI images or video, then publish to 30+ CMS platforms, a hosted page, or an embed — with reviewer hand-offs intact.

The pain

Where most workflows die

  • Copy-paste from Google Doc to CMS — breaks formatting every time
  • Approvals live in Slack, briefs in Notion, drafts in Surfer — nothing tracks together
  • Scheduled posts published manually because the integration broke a year ago

Native publish

True CMS integrations, not webhooks.

Headings, GenUI widgets, native AI media, internal links, frontmatter, meta tags, and structured data stay intact. Publish through real CMS APIs or a ready-to-share hosted surface.

  • WordPress / Webflow / Contentful / Sanity / Ghost / Shopify
  • Hosted pages with public, unlisted, or password access
  • Embeddable rich content for product and campaign surfaces

Approvals

Reviewer flows that fit how editorial teams actually work.

Sequential or parallel approvals, named reviewers per cluster, comment threads, and approval evidence preserved with the page history.

  • Custom approval chains
  • Per-cluster reviewer routing
  • Approval evidence in history

Scheduling

Schedule, embargo, and re-publish on a calendar that doesn't lie.

See your real publishing pipeline by week. Embargo until a launch. Re-publish refreshed content with version awareness.

  • Weekly + monthly calendar views
  • Embargo windows for launches
  • Refresh-aware re-publish

Where this fits

Where this fits in the loop

Publishing is the bridge between Create and Refresh — once a page ships, the Performance Loop picks up the signal and the graph updates.

We publish across three CMSs for three brands. Used to be a half-day each. Now it's the same flow regardless of destination.

Michael Rodriguez

Content Director, Media

Ready when you are

Run the whole loop in one workspace.

Start free, no card required. Or book a 20-minute walkthrough on your actual pages.